CRM 4.0 main features

The Microsoft Dynamics CRM 4.0 is an integrated software to manage clients’ relationships for companies of any sizes. The Dynamics CRM enables to maintain and access a full overview of clients’ data since the first contact to the purchase including after sale. Thanks to the optimization tools which improve sales, marketing and customer care processes and the Microsoft Office integration, the Dynamics CRM offers a complete solution easy to implement, easy to use, flexible and supported by the most advanced Microsoft technology.

Microsoft Dynamics CRM 4.0: integration with Outlook

Very often CRM projects are difficult to implement because of their complexity and distance between users and technology tools. Microsoft challenge is to unify the processes and applications with the dimension where people spend more time every day. A way of achieving this for users who manage relationships and spend most of their time away from the office is through Microsoft Office Outlook. If you click on the video below, you will see how an user, for example a sales man, is able to use the CRM tool within Microsoft Office Outlook with a familiar interface easy to use with individual productivity in offline mode too.

Microsoft Dynamics CRM 4.0: easy to use tools with Office Excel

The Microsoft Dynamics 4.0 provides a set of simple and efficient tools which enables to manage clients’ relationships all the way through in 3 business areas: sales, marketing and customer service. Collecting this kind of information wouldn’t have any added value if not complemented by analytical tools easy to use and useful to take the right decisions. In the video below, you can see an integration with Microsoft Office Excel and evaluate how the reporting functionalities can be used with easy to use tools.

Microsoft Dynamics CRM 4.0: geomarketing functionalities and integration with Microsoft Virtual Earth

In the video below, you can evaluate how the Microsoft Dynamics CRM 4.0 can be a valid decision support system linking the Clients’ information with geographical information.